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I-Dead Internet Theory: Uhlangothi Olumnyama lwe-AI Automationnge@antonvoichenkovokrug
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I-Dead Internet Theory: Uhlangothi Olumnyama lwe-AI Automation

Kude kakhulu; Uzofunda

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I-inthanethi ebesazi ukuthi iyafa - noma okungenani ishintsha ngale kokuqashelwa. Ngokukhula kobuhlakani bokwenziwa, indawo yedijithali isiba indawo lapho imigqa phakathi kwabantu nemishini ifiphazwa, futhi ukusebenzisana kuncipha ukuba yiqiniso futhi kunciphile “kobuntu”. "I-Dead Internet Theory," nakuba ngokuvamile ibonwa njengethiyori yozungu, ibamba ezinye zalezi zinguquko ngokumangazayo. Kuthiwani uma sesivele siphila kuwebhu lapho okuqukethwe okuningi kungadalwanga abantu, kodwa ngama-algorithms? Futhi lokho kusho ukuthini ngekusasa?

Okuqukethwe Kokuqukethwe: Ukubhala kwe-AI kwe-AI

Uma wazalwa ngaphambi kuka-2010, ake sithathe isikhashana ukukhumbula ukuthi i-inthanethi yayinjani eminyakeni eyishumi edlule. Amaforamu, amabhulogi, nezinkundla zokuxhumana zakuqala — konke lokhu kuncike ekubambeni iqhaza kwabantu. Abantu babhala izindatshana, babelana ngemicabango yabo, futhi baphikisana kumazwana. Kwakuyisimiso sezinto eziphilayo esinempilo. Kepha ngokuthuthukiswa kobuchwepheshe be-AI, lesi simiso semvelo saqala ukushintsha. Namuhla, okuqukethwe akusadalwa abantu kuphela. Imibhalo, izindatshana zezindaba, nokuthunyelwe kwenkundla yezokuxhumana — konke lokhu manje kungenziwa ngemishini.

Manje i-AI isingakwazi ukubhala izindatshana okucishe kungenzeki ukuzihlukanisa nalezo ezibhalwe abantu. Cishe uye wafunda ezinye zalezi zihloko ngaphandle kokuqaphela. Kungenzeka yini ukuthi lesi sihloko ngokwaso sibhalwe isevisi ye-AI? Isihloko sezindaba? Iposi lenkundla yezokuxhumana? Amazwana ngaphansi kwevidiyo? Konke lokhu kungaba umsebenzi - noma kunalokho, "ikhodi" - ye-algorithm.


Ngokocwaningo, cishe i-15% yama-akhawunti we-Twitter angama-bots, okwenza inkohliso yomsebenzi wangempela wabasebenzisi. Lokhu kuyiqiniso ikakhulukazi ezingxoxweni zezepolitiki, lapho I-AI isetshenziselwa ukuphusha imibono ethile . Futhi yilokho kuphela esingakukhomba - iphesenti langempela lingase libe phezulu kakhulu.


Kuthiwani ngamanye amanethiwekhi omphakathi, njenge-LinkedIn ne-Facebook? Ngeshwa, iqiniso likhathaza nakakhulu. Asikwazi ukukala ngokugcwele isikali sangempela sale nkinga ngoba akulula ukuyifunda ngokuphelele. Inkundla yezokuxhumana yilapho "i-inthanethi efile" iziveza khona ngokucace kakhulu. Cabanga ngesikhathi sokugcina uthola ukuthanda noma ukuphawula kokuthunyelwe kwakho. Ingabe uqinisekile ukuthi yayivela kumuntu wangempela? Ucwaningo luka-Emilio Ferrara ithole ukuthi cishe u-19% wokuthunyelwe kwezepolitiki ku-Twitter ngesikhathi sokhetho lwase-US lwango-2016 kwenziwa ama-bots. Lawa ma-bot angasabalalisa ulwazi, aphendule amazwana, futhi ahlanganyele ezingxoxweni, adale inkohliso yokusebenzelana kwabantu kwangempela.


Ngaphezu kwalokho, izinkampani zisebenzisa i-automation ukuphatha amakhasi azo ezokuxhumana. I-AI ibhala okuthunyelwe, ilandelela ukubandakanyeka, futhi ithuthukise okuqukethwe. Ngasikhathi sinye, abasebenzisi abajwayelekile basebenzisa i-AI ukwenza ama-akhawunti abo ngokuzenzakalelayo. Lokhu kusho ukuthi sisiza ukudala lesi simo ngokwethu. Ngenxa yalokho, inkundla yezokuxhumana iba indawo lapho ama-algorithm alingisa khona umsebenzi, futhi ukuxhumana kwabantu kwangempela kuyanyamalala.


Amamodeli e-AI awagcini nje ngokudala okuthunyelwe - afunda kukho konke ukuxhumana onakho. Ukuthanda, ukuphawula, noma ukubuka nje kunikeza idatha esetshenziswa i-AI ukuze iqonde ukuthi yini edonsa intshisekelo yakho. Ama-algorithms ahlaziya ukuthi yiziphi izihloko, izihloko zezindaba, izithombe, noma imishwana ethola ukuhlanganyela okukhulu. Ngawo wonke umjikelezo wokufunda, baba ngcono ekudaleni okuqukethwe okuklanyelwe ukudonsa ukunaka kwakho. Lokhu kuguqula okuqukethwe kube ithuluzi elingagcini nje ngokukwazisa, kodwa elilawula imizwa yakho, ukusabela, nokuziphatha kwakho. Kukugcina useplathifomu isikhathi eside noma kunomthelela ezinqumweni zakho, ngokuvamile ngaphandle kokuthi wena uqaphele.


Ukudala okuqukethwe okukhiqizwa yi-AI ukuze kuthonye ipolitiki kungenye yezinhlangothi eziyingozi kakhulu zokuzenzakalela kwe-inthanethi. Lobu buchwepheshe bungakhiqiza izindaba ezingamanga, bulawule imibono yomphakathi ngama-bots, futhi budale amavidiyo mbumbulu noma umsindo wosopolitiki abenza izitatimende ezingamanga.

Inkinga yenziwa yaba yimbi kakhulu ngoba sekucishe kube nzima ukusho okuqukethwe okungelona iqiniso okuvela kokuqukethwe kwangempela, ikakhulukazi kubasebenzisi abajwayelekile. Ngaphandle kwamathuluzi acacile okuthola okuqukethwe okungelona iqiniso, umphakathi usala usengozini yokukhohliswa. Lokhu kungenza buthaka ukuthembela ezinqubweni nasezikhungweni zentando yeningi, kudale izinselele ezinkulu zokhetho olukhululekile kanye nokungafihli kwezombusazwe.

I-Case Study: I-AI Ekuqasheni - Umjaho Wemishini

Inqubo yokuqasha isiphenduke enye inkundla yempi yezinhlelo ze-AI. Abaqashi besimanje baya ngokuya besebenzisa ama-algorithms ukuskena ama-CV kanye nezinhlamvu zekhava. Lawa masistimu asesha amagama angukhiye, ahlaziye isitayela sokubhala, futhi ahlole ukuthi ulwazi lufanelekile yini — konke ngokuzenzakalela. Ngokwe-athikili kaPeter Cappelli ku-Harvard Business Review , cishe u-75% wama-resumes awakaze afinyelele ngisho namehlo omqashisi ngoba i-AI iyawahlunga.


Kodwa umdlalo awugcini lapho. Abafuna umsebenzi, bazi ukuthi lawa ma-algorithms asebenza kanjani, futhi baphendukela kumathuluzi e-AI ukuze bakhe imibhalo “ephelele”. Lawa mathuluzi akhiqiza kabusha okudizayinelwe ukudlulisa izihlungi ze-AI nokubhala izinhlamvu ezifanelekile zekhava.


Ngenxa yalokho, sigcina sinesimo lapho i-AI eyodwa idala amadokhumenti, kanti enye i-AI iyawahlunga. Abantu bashiywe ngaphandle ku-equation - bayizibukeli ezibuka impi yama-algorithms.

\Okuqukethwe Okubukwayo: Iqiniso noma Inkohliso?

I-AI ifunde hhayi ukubhala umbhalo kuphela kodwa nokwenza izithombe. Izinkonzo ezifana nalo Muntu Azikho ingakhiqiza izithombe ezingokoqobo zabantu nezinto ezingekho . Uma uthi nhlá, lokhu kungase kubonakale njengelinye ithuluzi, kodwa kuphakamisa imibuzo engathi sína. Siwudweba kuphi umugqa phakathi kokwangempela nokungamanga uma isithombe esakhiwe nge-AI sifana ncamashi nesithombe sangempela?


Inkundla yezokuxhumana, lapho okubonwayo kudlala indima enkulu, manje isigcwalisa lolu hlobo “lobuciko bokwenziwa.” Abantu bathumela izithombe ezikhiqizwe yi-AI ukuze bathole ukusabela, ngezinye izikhathi ezithamelini ezingase zenziwe ngama-bots.


Lezi zibonelo zibonisa ukuthi i-inthanethi isiba yindawo encane yabantu. Iphenduka ibe yindawo lapho i-AI ixhumana ne-AI. I-algorithm eyodwa idala okuqukethwe, enye iyakuhlaziya, eyesithathu iyakuhlunga, bese eyesine iphendula amazwana. Ukuzibandakanya kwabantu kuncipha, futhi ukuxhumana kuba uchungechunge nje lwezimpawu ezishintshana phakathi kwemishini.


Lokhu kungase kuzwakale njengenqubekelaphambili, kodwa kunezinkinga ezifihliwe. Uma imishini idala ingxenye enkulu yokuqukethwe ku-inthanethi, ukuthembela olwazini kuyehla. Kakade siphila ezweni lapho kunzima khona ukuhlukanisa phakathi kweqiniso nokukhohlisa. Ukuxhumana okuzenzakalelayo, ikakhulukazi ezinkundleni zokuxhumana, kwenza i-inthanethi izwakale ingamanga. Abantu balahlekelwa amandla okwenza ubudlelwano bangempela ku-inthanethi.


Uma i-AI ikhiqiza ukuphawula okuthonya umbono womphakathi, sibhekana nenkinga ejulile yokuziphatha. Ubani onecala ngalezi zenzo? I-algorithm yenza umsebenzi wayo nje. Ingabe unjiniyela odale futhi waqeqesha i-AI? Inkampani eyisebenzisayo endaweni yayo? Noma mhlawumbe akekho, njengoba i-AI ingenayo inkululeko yokuzikhethela noma ukuqwashisa ngokuziphatha? Lokhu kungacacisi kudala izingozi emphakathini. Amazwana akhiqizwa nge-AI akhohlisayo angaphromotha izitayela ezingamanga, asakaze ulwazi olunganembile, noma athinte ukhetho. Kuze kube yilapho imithetho nezindinganiso zokuziphatha zifinyelela lobu buchwepheshe, sisengozini yokuphila emhlabeni lapho kungekho muntu othweswe icala ngethonya le-AI, okuvula umnyango wokuhlukumeza.


I-"Dead Internet Theory," noma iqale njengethiyori yozungu, isiqala ukubonakala ingenangqondo. Sibona izimpawu zokuthi ukuzibandakanya kwabantu ekudaleni nasekudleni okuqukethwe kuyehla, okuvula indlela yokuzenzakalela. Izinkundla zokuxhumana zigcwaliswa ngokuqukethwe okukhiqizwa yi-AI, futhi ukusebenzisana kwabasebenzisi kuvame ukuguqulwa noma ukuthathelwa indawo ama-bots. Lokhu kushintsha imvelo ye-inthanethi futhi kuphakamisa imibuzo ebalulekile mayelana nekusasa layo.


Ukugcina i-inthanethi “ingumuntu,” sidinga isenzo kumaleveli amaningana:


  1. Izinkampani zezobuchwepheshe zidinga ukuthatha umthwalo owengeziwe wokuthi zisebenzisa kanjani i-AI. Ukucaca kuma-algorithms, amathuluzi okuthola okuqukethwe okungelona iqiniso, nokusekelwa kokusebenzelana kwangempela kufanele kube izinto eziza kuqala. Isibonelo, ukulebula okuqukethwe okukhiqizwa yi-AI kungasiza abasebenzisi bazi ukuthi basebenzisana nobani noma basebenzisana nani.

  2. Abasebenzisi kumele bahlale bebambe iqhaza futhi benolwazi. Lokhu kusho ukuthuthukisa ukufunda nokubhala kwedijithali, ukucabanga ngokujulile ngolwazi, nokuqonda ukuthi ama-algorithms asebenza kanjani. Kufanele sifunde ukusho okwangempela kokungamanga, sigweme ukuwela kokuqukethwe okukhohlisayo, futhi sigcine ukuxhumana nabantu bangempela ku-inthanethi.

  3. Imithethonqubo kanye nemihlahlandlela yokuziphatha iyadingeka ukuze kuvikelwe abasebenzisi kanye nezinkampani. Lokhu akukhona nje mayelana nokuvikelwa kwedatha - kuphinde kube nokulawula indlela i-AI esetshenziswa ngayo ezinqubweni zomphakathi nezombusazwe. Imithethonqubo kufanele iqinisekise ukuthi i-inthanethi ihlala iyindawo yabantu, ivimbele ukuhlukumeza, futhi ikhuthaze ukufinyelela okulinganayo kwezobuchwepheshe.


Kodwa lokho akwanele. Ukugcina i-inthanethi “ingumuntu,” idinga ukuba yindawo yokuqamba, ingxoxo evulekile, nokuxhumana kwangempela futhi. Kufanele sisekele imiphakathi ngokusekelwe ekuthembekeni nasebuqinisoni, lapho amazwi abantu enomsindo omkhulu kune-algorithms. Izingxenyekazi ezibeka abantu phambili, hhayi nje inzuzo yokugcina abasebenzisi ku-inthanethi, zingabeka isibonelo esingcono.


I-inthanethi isaphila. Kodwa ikusasa layo lincike ekutheni sibusebenzisa kanjani ubuchwepheshe esibudalayo. Uma silandela ngobumpumputhe indlela yokuzenzakalela okugcwele, sizibeka engcupheni yokulahlekelwa yilokho okwenza i-inthanethi ibe yigugu ngempela: ukuba khona komuntu. Kodwa uma silinganisela ngokucophelela ubuchwepheshe namanani abantu, singabuyisela i-inthanethi enjongweni yayo yasekuqaleni — isikhala sabantu, hhayi imishini.