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Ngaphakathi Kwesu Lokukhula Le-VALR: I-CMO ye-VALR Yabelana Ngemininingwane Ngokuxhumanisa Izimakethe Ze-Crypto Ezisafufusange@ishanpandey
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Ngaphakathi Kwesu Lokukhula Le-VALR: I-CMO ye-VALR Yabelana Ngemininingwane Ngokuxhumanisa Izimakethe Ze-Crypto Ezisafufusa

nge Ishan Pandey8m2024/09/13
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Kude kakhulu; Uzofunda

U-Ben Caselin uyi-Chief Marketing Officer ye-VALR.com. I-VALR iwukushintshana okukhulu kakhulu ngomthamo wokuhweba ezwenikazi lase-Afrika, isebenzela amakhasimende ezinkampani angaphezu kuka-1,000 kanye nabahwebi abangu-800,000 emhlabeni jikelele. U-Ben unesipiliyoni seminyaka eminingi endaweni yempahla yedijithali, ikakhulukazi e-Hong Kong nase-UAE.
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I-VALR , indlunkulu yayo iseGoli futhi isekelwa yi-Pantera, iyinhlangano enkulu yokushintshisana ngomthamo wokuhweba ezwenikazi lase-Afrika, isebenzela amakhasimende ezinkampani angaphezu kuka-1,000 kanye nabahwebi abangu-800,000 emhlabeni jikelele. Muva nje, i-VALR ibisebenza kakhulu e-Asia. Ubani oqhuba lolu hlelo, futhi yiziphi izimiso namasu akhe okuthuthuka?


Siyajabula ukuba no-Ben Caselin, Isikhulu Esiyinhloko Sokumaketha se-VALR.com, abelane nathi ngendaba yakhe kanye nesiqondiso sesikhathi esizayo se-VALR. U-Ben unesipiliyoni seminyaka eminingi endaweni yempahla yedijithali, ikakhulukazi e-Hong Kong nase-UAE, egxile kakhulu ekushayeleni ukwamukelwa kwe-Bitcoin ezimakethe ezisafufusa. Ukuphawula kwakhe kuvame ukucashunwa futhi kushicilelwe yimithombo yezindaba ephezulu. Ukwengeza, uyisikhulumi esishisekayo ezingqungqutheleni zomhlaba.


  1. U-Ishan Pandey: Ube nomsebenzi ohlukahlukene embonini ye-crypto yonkana e-Asia naseMpumalanga Ephakathi. Ungakwazi ukwabelana ngezinye izikhathi ezibalulekile ohambweni lwakho ezilolonge indima yakho yamanje e-VALR?


U-Ben Caselin: Njengabantu abaningi ku-crypto, uhambo lwami lube mnandi ukusho okuncane. E-Hong Kong, ngibe nakho kokubili ilungelo kanye neshwa lokudlula kuwo wonke umjikelezo wempilo yebhizinisi le-crypto, kusukela ekwethuleni ukuhwebelana, ukwakha umkhiqizo womhlaba wonke kanye nokuthumba izimakethe eziningi emhlabeni wonke, kuya ekubhekaneni nokuwa okungazelelwe nokuphelele kwenkampani. yonke isiphithiphithi esihambisana nakho.


E-Hong Kong, ulwazi lwami lwaqala ngomshoshaphansi, ngibhala izindatshana ze-niche futhi ngihambela imihlangano engacacile. Kodwa phakathi neminyaka, ngiphinde ngabona isikhala sikhula, ngokulandela i-ICO boom, ukuphakama kwe-DeFI, ukubona izikhungo zifika endaweni, nokuzalwa kweWeb3.

E-Dubai, e-UAE, umsebenzi wami wawugxile kakhulu kumabhange asebenzisanayo, umlawuli, izikhulu ngisho nabasebukhosini, okunginikeze ukuqonda okuningi ngamathuba amakhulu i-crypto engawavula emhlabeni jikelele.


KwakuseDubai futhi, eBurj Khalifa, lapho ngahlangana khona no-Badi Sudhakaran ongomunye wabasunguli be-VALR. Lowo mhlangano wawuyisikhathi esibalulekile ngempela.


  1. U-Ishan Pandey: Yimiphi eminye imininingwane eyingqayizivele noma ulwazi olutholile ngenkathi usebenza e-Hong Kong nase-Dubai manje ozilethela e-VALR?


U-Ben Caselin: Ngokuphathelene nomsebenzi wami, bengilokhu ngiqhutshwa izindinganiso. Akekho ongangabaza lokho. Kodwa isifundo esikhulu okumele ngisifunde ukuthi kubaluleke kakhulu ukwenza isiqiniseko sokuthi abantu obambisene nabo kanye nezinkampani ozisebenzelayo, babelana ngezimiso zakho. Uma lokho kuqondanisa sekukhona, imiphumela emangalisayo ingafinyelelwa.


Bheka, i-VALR yayilapho ngaphambi kwami. Yasungulwa ngonyaka ka-2018 futhi isikhule kakhulu ngokwendalo, yaba yimakethe enkulu kunazo zonke yokuhwebelana ezwenikazi lase-Afrika futhi isebenzela amakhasimende ezikhungo angaphezu kwe-1000. I-VALR yayiyinhle phambi kwami futhi yinhle ngaphandle kwami, kodwa ngiyajabula ukuba yingxenye yayo.


Njengoba nje bengilangazelela ukuxhuma iHong Kong neDubai, ngijabule ngokuxhuma i-Asia ne-Afrika, ngoba kuvela kulokhu kuxhumana lapho singakhulisa khona kakhulu.


  1. U-Ishan Pandey: Yini eyakukhuthaza ukuthi ujoyine i-VALR, futhi indima yakho njenge-CMO iguquke kanjani selokhu ungenile ngoNovemba 2023?


U-Ben Caselin: Phakathi no-2023, ngangicabanga ngokujulile ukusuka embonini yokushintshanisa futhi ngigxile emfundweni elula yezimpande ze-bitcoin esiqhingini esikude endaweni ethile. Ngalesi sikhathi sokuzindla, ngabhala incwadi ethi “ I-Landscapes of Value: Inhlangano Yokuzulazula Nge-Prism of Worth ”, lapho ngihlole khona umqondo “wenani” kuzo zonke izici ezihlukene zokuphila komuntu, okuhlanganisa imali, inkolo, ubuciko, imvelo, ubuchwepheshe, umphakathi nokufa.


Ekhasini 19, ngicabanga ngomphakathi, ngabhala ukuthi “...inqubo esihileleke kuyo—kule minyaka eyikhulu edlule iyodwa, ngokusungulwa kwemoto, indiza, imikhumbi-mkhathi, ezokuxhumana, i-Internet, noma i-Bitcoin. , isisiza ukuba sibone futhi siqaphele ubunye besintu nokuthi ngempela izwe liyizwe elilodwa.”


Manje, kungani ngabelana ngalokhu? Hhayi-ke, uma uvakashela isigaba esithi “Mayelana Nathi” i-valr.com , ungathola amazwi acashunwe ku-Co-Founder and CEO we-VALR, u-Farzam Ehsani, lapho ethi “Sidinga uhlelo lwezezimali oluqaphela ubunye bobuntu.”


Ngokusekelwe kulokhu, ngicabanga ukuthi kusobala ukuthi kungani ngijoyine i-VALR. Konke kuchofoziwe.


Ngokuqondene nendima yami, izinyanga ezimbalwa zokuqala bezigxile ekwakheni umnyango oqinile wezokuxhumana nokumaketha, ukuqasha ithalente nokusebenza ngempela nethimba ukuze kulungiswe inkundla yokwanda komhlaba wonke kanye nokukhula kwegciwane. Manje, sisesigabeni esijabulisayo lapho sibona abasebenzisi abaningi abasha bejoyina i-VALR futhi badlulela ekugibeleni - ngikholwa ukuthi kuyisiqalo sothando olukhulu phakathi kwe-VALR ne-Asia, futhi ekugcineni umhlaba.


  1. I-Ishan Pandey: I-VALR yaziwa ngamavelu ayo aqinile nokugxila komphakathi. Umbono wakho uhambisane kanjani nezimiso zenkampani, futhi yiziphi izikhombisi-ndlela ezintsha ozilethayo etafuleni?


U-Ben Caselin: Ezingeni eliyisisekelo, abasunguli ababambisene nabo e-VALR kanye nami sabelana ngombono wokuthi ukuthuthukiswa kwezinto ezibonakalayo (okungukuthi ubuchwepheshe) akwanele ukushintsha umhlaba. Inqubekelaphambili yezinto ezibonakalayo kufanele ihambisane nenqubekelaphambili yokuziphatha.


Kwa-VALR, lokhu akukhona nje kuphela ukuthi sibuka kanjani abasebenzisi bethu kanye nozakwethu esisebenza nabo. Umqondo wezimiso zokuziphatha, ubumbano nokuzibophezela ekubeni neqiniso nakho kuyingxenye yesiko langaphakathi lenkampani. Lokhu kuyaqabula kakhulu.


Anginaso isiqiniseko sokuthi ngiletha ini etafuleni, kodwa ngicabanga ukuthi ozakwethu bangase bathi, ngikhuphule amazinga okuqina futhi, ngakho, amazinga okucindezeleka. Ekugcineni, ngicabanga ukuthi sonke sijabule ngalokho okuphambi kwethu uma sibekezela. Ngingathini, ngaphandle kokuthi “engeza amafutha!”


  1. U-Ishan Pandey: I-VALR inezinhlelo zokufisa i-Asia. Ungakwazi yini ukusitshela okwengeziwe ngesu lokungena kule makethe kanye nezinselelo ezibalulekile olindele ukubhekana nazo?


U-Ben Caselin: Nakuba i-VALR idume kakhulu eNingizimu Afrika njengomdlali ovelele, amakhasimende ethu amakhulu asevele ese-Asia. Ezinyangeni ezizayo, sizoqhubeka nokubamba imihlangano, ukuhambela izingqungquthela, ukwakha ubambiswano futhi maduze nje sizobe sethula uhlelo lwethu lokusebenza ngesi-Chinese.


Ngesikhathi esifanayo, ngenkathi sihlangana nabantu abaningi futhi sikhulisa umphakathi, sibeke izinhlelo zokukhuthaza eziqinile ukuze siqhubekisele phambili ukukhula nomthamo.


Njalo ngenyanga, siklomelisa iTop Futures Traders ngevolumu ngenani lemiklomelo elingagijima lifike ku-5 million USDT ngenyanga, kuye ngevolumu yokuhweba. Futhi sisemavikini okugcina e-Solana Summer, lapho sisabalalisa ngaphezu kuka-300 SOL njengemiklomelo kubahwebi bawo wonke amazinga.


Kuwo womabili amakhasimende akhona kanye nabajoyini abasha, sisebenzisa i-Global Treasure Hunt lapho abasebenzisi beklonyeliswa nge-USDT ne-USDC ngokuqedela imisebenzi elula efana nokuqedela i-KYC, ukwenza uhwebo, ukubhekisa umngane noma ukubeka eceleni. Ngo-Okthoba, sizophinde sethule imincintiswano yokuhweba esekelwe ekusebenzeni kwe-PnL ne-ROI, esiza ukubeka izinga lokudlala.


  1. I-Ishan Pandey: I-Asia iyikhaya kwamanye ama-crypto exchange amakhulu kakhulu emhlabeni. Yini eyenza okunikezwayo kwe-VALR kuhluke kule makethe eqhudelana kakhulu?


Ben Caselin: Kukhona ukuhwebelana okuningi kulesi sifunda okuza nesizinda ku-forex, e-commerce noma ukugembula ku-inthanethi. Ifilosofi yokukhula eyisisekelo salezi zinhlobo zokuhwebelana isebenza kahle kakhulu.


I-VALR ihluke kakhulu kulokhu. Yasungulwa ukuze ixazulule inkinga emphakathini, kanti nakuba imali engenayo ibalulekile - futhi sinenzuzo - i-VALR ibeka abantu phambili kunenzuzo. I-VALR iyinhlangano eqala amakhasimende futhi noma ubani ohweba nathi uzokufakazela lokhu.


I-Asia inesithakazelo esikhulu kithi, kodwa le makethe nayo igcwele kakhulu futhi abantu balambele amathuba amasha. I-VALR ivula amathuba anjalo ngokwakha amabhuloho phakathi kwamahabhu ahlukahlukene e-crypto, ivula ngempumelelo i-Afrika kubalingani bethu base-Asia, eYurophu nase-US, kuyilapho sandisa abasebenzisi bethu emhlabeni wonke.


Njengoba abaningi bezokwazi, imakethe yase-Afrika iya ngokuya ibonakala njengendawo evundile yokwamukelwa kwe-crypto ngenxa yokwehla kwamandla emali, ukungasebenzi kahle kwamabhange, kanye nesidingo sokufakwa kwezimali. Ngokuxhuma lezi zifunda ezimbili—izimakethe ze-crypto ezimisiwe zase-Asia kanye nalezo ezisafufusa zase-Afrika—i-VALR isebenzisa isu lokukhula eliyingqayizivele ezimbalwa ezinye ukuhwebelana ezisesimweni sokulilandela. Ukusekelwa kwethu yi-Pantera Capital, i-Coinbase Ventures kanye ne-GSR, kanye nokunikezwa kwethu amalayisensi kwakamuva eNingizimu Afrika, ngaphansi kwe-FSCA, nakho kudlala indima eyingqayizivele ye-VALR.


  1. U-Ishan Pandey: Njengoba i-VALR iqhubeka nokwanda kwayo emhlabeni wonke, hlobo luni lobambiswano ofuna ukulwenza e-Asia?


U-Ben Caselin: I-VALR iyachuma ngokubambisana futhi ngokuvamile sivulekele ukubambisana nanoma ubani ofuna ukuthuthukisa isintu. Ngasohlangothini lwe-OTC, sibambisene ne-Circle kanye ne-Tether, enikeza uketshezi olujulile kumaphrothokholi e-blockchain ahlukene. Siphinde sibambisane namanye ama-fintech amakhulu e-Afrika asiza izigidi zamakhasimende, ngokuwavumela ukuthi akhe ku-VALR futhi asebenzise ingqalasizinda yethu. Kodwa ngaphandle kwezinkampani zomdabu ze-crypto kanye ne-fintech, sisezingxoxweni ezithuthukile namanye amabhange amakhulu e-Afrika - kodwa asikakakhululeki ukuthi sabelane okwengeziwe ngalokhu.


E-Asia, akufani. Sivulelekile ukusebenzelana namaphrojekthi amasha e-Web3, abakhiphi be-stablecoin, ama-fintech, abahlinzeki bezimali, kodwa nama-KOL, amaqembu okuhweba, ama-aggregator, usho lokho. Ukukhula kumayelana nokwenza ukuxhumana futhi yilokho kanye esikwenzayo.


  1. U-Ishan Pandey: Kochwepheshe base-Asia abanentshisekelo yokujoyina i-VALR, ingabe akhona amakhono athile noma ubungcweti obufunayo njengamanje?


U-Ben Caselin: I-VALR iyinkampani ekude ngokugcwele enabasebenzi emhlabeni wonke, kuhlanganise ne-Asia. Siyaqhubeka nokwandisa abasebenzi bethu futhi ikakhulukazi njengoba sikhula e-Asia kanye naseYurophu, sifuna abantu abazinikele nabanethalente ukuze bajoyine iqembu lethu - hhayi nje ukuthengisa, kodwa futhi phambili ekuthuthukiseni ibhizinisi, ukuze uthole usizo lwamakhasimende. , kanye nezinye izingalo zokusebenza ezibalulekile zokushintshana.


  1. I-Ishan Pandey: Njengoba imithetho ye-crypto ithuthuka ngokushesha, yini eyenza u-2024-2025 abe isikhathi esibalulekile embonini, futhi i-VALR izibeka kanjani ekuphumeleleni kwesikhathi eside?


Ben Caselin: Akukhona ukubukela phansi ukusho ukuthi umhlaba usezinxushunxushwini ezinkulu. Ngaphambili, singabona uhlelo lwezezimali lomhlaba wonke lungaphansi kwengcindezi enkulu nokuntengantenga okungakaze kubonwe kuzo zonke izimakethe zezimali, futhi ngokwepolitiki umhlaba nawo awuphephile.


Sikholelwa ukuthi ukwamukelwa kwe-bitcoin kanye ne-crypto kuyingxenye ebalulekile yokuxazulula ezinye zezinkinga ezinkulu zomhlaba, okusho ukuthi kithina kufanele siqhubeke sihamba. Ubuqotho buyawina njalo nangokuhlala ngokweqiniso ezimisweni zethu - izindinganiso ezinjengobunye, ukuba neqiniso, ukubeka izinto obala kanye nobulungiswa - sikholelwa ukuthi sinethuba elihle kakhulu lokuphumelela isikhathi eside.


  1. U-Ishan Pandey: Yiziphi ezinye zezinhloso ezibanzi othemba ukuzifinyelela kwa-VALR eminyakeni embalwa ezayo, ikakhulukazi mayelana nokukhula komhlaba kanye nomthelela wezimboni?


U-Ben Caselin: Siphila ezweni, lapho ukwethenjwa kwezikhungo kuncipha khona nsuku zonke. Kodwa izikhungo ezinokwethenjelwa ziyadingeka emphakathini ukuze kube lula ukuthula nokuchuma. Ngikholwa ukuthi i-VALR izoba yisikhungo esinjalo futhi sithatha zonke izinyathelo ezifanele ukuze sifike lapho.


Ngonyaka ozayo, sizobe sihlela umcimbi okhetheke kakhulu eKapa, eNingizimu Afrika - uzoba yingqayizivele futhi ube nomthelela. Ngithemba ukubona abaningi abalingani bethu base-Asia kanye nomphakathi lapho, ukuze ngokubambisana sikwazi ukuxhuma amazwekazi ahlukene, sivule izimakethe ezintsha futhi sakhe umhlaba ongcono.


Ungakhohlwa ukuthanda nokwabelana ngendaba!

Ukudalula Intshisekelo Ebekiwe: Lo mbhali ungumnikezeli ozimele wokushicilela esebenzisa yethu uhlelo lokubhuloga ibhizinisi . I-HackerNoon ibuyekeze umbiko ngekhwalithi, kodwa izimangalo ezilapha ngezombhali. #DYOR