How EODHD APIs Quietly Built a Six-Figure Business by Fixing Financial Data

1. What is your company in 2–5 words?

Denis Alaev: EODHD APIs is a top-rated financial data provider.

2. Why is now the time for your company to exist?

The demand for reliable and affordable financial data is higher than ever. As more businesses and individuals rely on data-driven decision-making, there's a growing need for accessible APIs that deliver accurate financial data without the hefty costs of traditional providers.

3. What do you love about your team, and why are you the ones to solve this problem?

Our team combines deep technical expertise with product development experience from international tech companies. We understand both the technical challenges of financial data and the user experience side, which makes us uniquely positioned to build a product that's both robust and easy to use.

4. If you weren’t building your startup, what would you be doing?

I’d likely still be building products — either in big tech or a fast-paced startup. With my background in computer science and product management, I'd continue solving technical problems that matter.

5. At the moment, how do you measure success? What are your metrics?

At the moment, we measure success primarily by the number of active users — we currently have tens of thousands, which is our key product metric.

Additionally, we closely monitor customer satisfaction through our Trustpilot rating and user feedback. Positive reviews and high satisfaction scores are strong indicators that we’re delivering real value and meeting user expectations.

6. In a few sentences, what do you offer to whom?

We provide high-quality, affordable APIs for historical and fundamental financial market data. Our customers range from individual investors and developers to fintech companies and startups looking to integrate clean and accurate financial data into their products.

7. What’s most exciting about your traction to date?

What excites us most is how quickly we grew after pivoting from a B2C investment analysis platform to a B2B API-first company. We are bootstrapped, have reached a six-figure MRR and built a loyal client base by solving a real market pain point.

8. Where do you think your growth will be next year?

We expect growth to come from expanding our data sources, improving API performance, and reaching new markets — especially in regions underserved by traditional financial data providers.

In addition, we see strong growth potential through the integration of AI into our services, particularly in data checking and validation. This will not only improve data quality but also enable us to offer new, intelligent services that better meet our users' needs.

9. Tell us about your first paying customer and revenue expectations over the next year.

Our first paying customer signed up during the launch weekend after we built a simple landing page. It was an early sign that we were solving a real problem. Based on our current trajectory, we anticipate sustained revenue growth throughout the next year.

10. What’s your biggest challenge?

Our biggest challenge is managing the transition from a small, fast-moving team to a growing organization with evolving processes. As we scale, things change rapidly — which requires us to stay agile, maintain control, and constantly anticipate what’s coming next.

We need to combine strong operational discipline with visionary thinking to stay ahead of market shifts and external events. For example, when the market is booming, subscriber numbers grow. But when the market slows down or crashes, interest in trading often declines due to psychological factors — people lose confidence or become discouraged. Navigating these fluctuations and keeping users engaged through both market highs and lows is a constant challenge we’re focused on.